Dentsu INC.　NTT DOCOMO Inc.

Redefining the Advertising Value of OOH Latest Trends in Big Data-based Indicators　　　　

What are the challenges advertisers have with OOH and how NTT DOCOMO is utilizing big data?

The panelists will discuss the value of OOH advertising, focusing on such issues as the following

peakers:

Haruki Fujii, Dentsu INC.

Sho Kato, NTT DOCOMO Inc.

Jun Sakurai, LIVE BOARD INC.

(Moderator: Mr. Yuki Watanabe, Sendenkaigi Inc.)

June 9, 2021