LIVE BOARD, INC. will connect the "Fukuras vision set", to the LIVE BOARD Marketplace^*1 starting Monday, March  25, 2026.　
In addition to the conventional sales method of specifying the delivery period and frequency, NTT DOCOMO's location data and analysis technology will enable this digital media to sell impressions (VAC)^*2 based on the number of people who can be  estimated to have actually viewed the advertisement.　

The "Fukuras vision set" is installed at "SHIBUYA FUKURAS" which serves as a gateway to the west exit of Shibuya Station for visitors of all ages and international tourists. Shibuya Station is a massive transportation hub served by 10 lines operated by four companies: JR East, Keio Corporation, Tokyu Corporation, and Tokyo Metro. Additionally, the first floor of Shibuya Fukuras houses a bus terminal where local buses and airport limousine buses from both Haneda and Narita airports arrive and depart, making it a key transportation hub. Furthermore, since SHIBUYA FUKURAS houses tourist support facilities, commercial spaces on the lower and middle floors, and office buildings on the upper floors, it offers the potential to reach a wide range of people, including tourists, shoppers, and business professionals. With the Fukuras vision set installed at three locations within SHIBUYA FUKURAS, we can expect to engage audiences at multiple points that capture key moments.

LIVE BOARD will continue to create new value for the OOH market through effective, efficient advertising management, and will further promote the realization of advertising distribution that is adaptable to diverse lifestyles.

*1 Refers to the entire advertising platform operated by LIVE BOARD, including functions such as SSP (Supply Side Platform) and DSP (Demand Side Platform).
*2 LIVE BOARD uses impressions that take into account the visibility rate based on visibility surveys (VAC = Visibility Adjusted Contact / total number of people who saw the ad), as recommended in the OOH Global Measurement Guidelines. Of the number of people in the viewing area of a medium (OTS = Opportunity to See), the number of people who may come into contact with an OOH ad (OTC = Opportunity to Contact / takes into account the direction of movement within the viewing area and the presence of obstacles) is defined. The number of people who are likely to actually see the advertisement (VAC) is estimated by adding the visibility rate for each media to this number.

■Media Information
①Fukuras vision set "Front Vision"
Date of connection：Wednesday, March 25, 2026
Size/Number of sides：14.8㎡／1 side
Location：Right in front of the walkway connected directly to Shibuya Station
Display hours：8:00～24:00（16 hours）
Audio：None
Media details
*The following material is for reference only and owned by the media vendor, the prices and information may differ from what Live Board is offering.

②Fukuras vision set "Entrance Vision"
Date of connection：Wednesday, March 25, 2026
Size/Number of sides：22.5㎡／1 side
Location：Top of the Fukuras Escalator
Display hours：8:00～24:00（16 hours）
Audio：None
Media details
*The following material is for reference only and owned by the media vendor, the prices and information may differ from what Live Board is offering.

③Fukuras vision set "Fukuras EYE"
Date of connection：Wednesday, March 25, 2026
Size/Number of sides：7.48㎡／1 side
Location：1st Floor, SHIBUYA FUKURAS, Bus Terminal Entrance
Display hours：8:00～24:00（16 hours）
Audio：None
Media details
*The following material is for reference only and owned by the media vendor, the prices and information may differ from what Live Board is offering.

■LIVE BOARD inventories across the nation
Currently LIVE BOARD has over 60,200 screens and continues to expand the network with not only its owned and operated, but also aggregating screens from partners across the nation.
Detailed Information

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